You’ve probably seen the tiny blue checkmark next to some of your favorite Instagram account names. This blue sign (a seal with a check in the middle) indicates that Instagram has officially verified the account. Instagram verified individuals, brands, and enterprises are genuine.
Instagram verification indicates that an account has been certified to be the legitimate presence of a major public person, celebrity, or worldwide brand it represents.
On Instagram, important individuals and companies are awarded the blue badge. It is critical to prevent impostor accounts and copycats!
Fake accounts, copycats, and impersonators target well-known and important social media profiles. These imposters utilize their similarities to deceive unsuspecting followers. That’s not cool!
Impersonators are, at best, obnoxious. At worst, they harm your brand’s overall image on social media.
That is why Instagram established the verified badge. Instagram’s useful blue badge is a confirmation of legitimacy. It demonstrates to followers that the person or brand behind the account is genuine and trustworthy.
What is the Worth of an Instagram Blue Badge?
Let’s be honest. The little blue tick is used to validate genuine Instagram accounts, but it also serves as a status symbol. After all, if you have a blue badge on Instagram, you must be “notable,” right?
As a result, being Instagram verified is a significant milestone for expanding accounts. However, if you’re wondering who obtains a verified profile on Instagram, the platform’s qualifications are a bit hazy.
Can I Get Instagram Verified?
The simple answer is perhaps. But it’s simple to understand; anybody may apply today! This is why:
In August 2018, Instagram launched a public verified account application to simplify the process and reduce the covert underground market for blue checks.
The Instagram verification app is now available to the public. Nobody knew what the requirements were before the application went public.
Here are Instagram’s modified criteria for 2021. We’ll go into the specifics later, but the bottom line is that you must be original, distinct, comprehensive, and significant.
Never attempt to purchase your verification badge.
Never believe a buddy who claims to have another “friend” who works for Instagram and can get you a badge for a few bucks. Also, never believe anyone who sends you DMs touting how simple it is to get your Instagram account verified and then wants you to pay them to handle the procedure.
Instagram fraudsters are aware that consumers and companies are too optimistic about the blue check. Also, be careful that some are quite good at seeming authentic. Remember that Instagram will never ask for or contact you for money.
Furthermore, it is critical to constantly follow the rules of the game. Ignoring Instagram’s Terms of Service and Community Guidelines will result in your account being suspended or deleted, but with great power comes great responsibility. The verification procedure must be both ethical and genuine.
Step-by-Step Instructions for Getting Verified on Instagram
The Instagram verification application procedure is quite simple. All you have to do is follow these steps:
- Go to your profile and click the Menu button in the upper right corner.
- Select the Settings option (it looks like a little gear)
- Select the Account icon.
- Scroll down and tap Request Verification.
- Enter your complete name, professional name, and category here.
- Include a photo of your ID or company credentials.
When your application is finished, click Send!
Check out the place where you connect your ID! If you’re requesting verification for a business or brand, you’ll need a government ID that clearly states your name and date of birth (such as a driver’s license, passport, or national ID), or business documents such as tax filings or a utility bill.
And there you have it!
Instagram will notify you once your request has been reviewed. My formal response arrived three days after I applied.
Because I’m “Authentic,” “Unique,” and have a “Complete” profile, the problem appears to be that I’m not “Notable.” So be it. It was well worth a shot!
In fact, most accounts fail to meet the “Notable” requirement – at least not yet! Don’t worry, we’ve got some pointers!
Instagram Criteria for Verification
Instagram’s prerequisites for getting your account verified are as follows:
Be Genuine
To be eligible, you must be who you claim you are, regardless of whether your account represents a person, a corporation, or a brand!
Be Distinct
Only one account may be confirmed per person or company (unless your account is language-specific). Accounts for fans, memes, and features are not verified.
Completeness
You cannot have a private profile since the blue badge is meant for public persons and organizations. You must also have a full profile, which includes a bio, profile picture, and at least one post in your feed.
Make an Impression
To get the Instagram blue check, your account must represent a well-known, widely searched brand, person, or company.
Advantages of Getting Verified on Instagram
Some of the benefits of having a blue check are as follows:
- Getting verified on Instagram fosters trust – The blue check convinces your followers that you are genuine and that your account can be trusted.
- Instagram Link is available in Stories — Verified users were the first to have the ability to include links in their Instagram Stories. To access the functionality without verification, you’ll need at least 10,000 followers.
- It raises brand recognition – As previously said, the blue check shows the world that you’re important. People will be curious about who you are and what you stand for if you have a blue check!
- Increased focus from the blue badge – With all of the excitement and intrigue around your new blue checkmark, you’ll be able to convert that attention into engagement, conversions, and maybe even purchases!
How to Be Look More Authentic on Instagram
1. Complete Your Instagram Bio
A comprehensive Instagram profile is one of the primary prerequisites for Instagram verification. Make sure your bio is full, that you have a profile picture, and that you have at least one post on our account.
2. Strive for Publication
The major barrier to getting their Instagram profiles verified as not being newsworthy. Each Instagram account is carefully verified by an Instagram staffer who checks for numerous news sources.
Your account must reflect a well-known, highly sought-after individual, brand, or business. We analyze accounts that have been mentioned in several news outlets, and we do not assess sponsored or promotional material.
Send out press releases, and media kits, and engage with local news outlets to get your name in the news. Once your name has been in the media a few times, go out to bigger publications for further exposure!
Consider maintaining a press section structured on your website to make it easier to discover your news coverage.
3. Make Your Web Presence More Searchable
If your account is entirely focused on Instagram, you are unlikely to get verified. You may, however, develop a prominent presence and get the Instagram blue check by dominating the search surrounding your name!
Optimize your website and other social media accounts to rank high in online searches. Increase your search engine rankings by guest blogging on other websites and pursuing mentions on related blogs, podcasts, and videos!
Implement major optimization tactics for your social media accounts, improving your account’s trustworthiness when the verification process starts.
4. Maintain Your Instagram Following
While there are no minimum amount of followers necessary to get Instagram verified, having more followers will make you seem more prominent.
Continue to expand your reach and engage with followers to boost your chances of receiving a blue checkmark next to your name.
Frequently Asked Questions
Here’s a list of frequently asked questions regarding obtaining Instagram verified!
1. Do I need a business account to have my Instagram account verified?
All Instagram account types may use the program. Personal accounts, Creator accounts, and Business accounts are all included.
2. Is the verification software free?
The Instagram verification app is completely free! You can find it in your Instagram app’s Settings, so there’s no need to utilize a third-party app or program to apply.
3. How long does it take to get Instagram verified?
As previously said, the real verification procedure for Instagram takes roughly 2-3 weeks. However, growing your fan base and increasing your notability might take much longer.