Acquiring new customers is only part of the equation for long-term success. Retaining existing customers is equally crucial, as loyal customers are more likely to make repeat purchases, provide valuable feedback, and advocate for your brand. Yet, many businesses struggle with maintaining customer loyalty, often focusing their efforts primarily on attracting new clients rather than […]
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Facebook is a great platform to create and spread awareness about your small business. However, getting started with social media can feel overwhelming for small businesses. Below is a list of marketing tips to help you get the most out of Facebook. This is so that you can start promoting your products and services to
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All companies that know how to keep in touch with their users are more likely to stay in the game and be successful in it. This enables them to increase their customer loyalty. How to Measure Customer Satisfaction The importance of customer satisfaction is supported by numerous professionals and experts around the world; “The one
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Humans tend to have a desire to be consistent with their previous actions. This happens because of three main reasons; Such ease of decision-making and the consistency to stick with a decision is a gift to anyone who wants to influence your behavior. How Can Consistency Be Used to Persuade Customers? 1. Testimonials Most product
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1. Use a Customer-Centric CRM (Customer Relationship Management) If you use a traditional communication process, you can experience problems such as: Choose a customer-centric CRM that has a conversational interface for modern customer relationships. Look for features such as automatically recorded activity and email intelligence that allow you to organize and quickly respond to conversations.
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Talking about improvement and knowing your pitfalls is far from reality unless you live surrounded by critics who point out your shortcomings. You can’t realize the critical aspects that will help you become better. This is why customer feedback is important for your business and the best way to ask for feedback. Importance of Customer
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SEO competitor analysis assesses your competitors’ Search Engine Optimisation strengths and shortcomings. It is handy because it will allow you to use what you discover to improve your SEO. Since you will be performing a competitive analysis, your goal should be to find gaps between you and your competitor. However, rather than concentrating on a
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Viral marketing: What is it? Any strategy that quickly spreads a company’s marketing message online or off is known as viral marketing. A product, service, or brand is promoted using current distribution channels through the use of viral marketing as a business strategy. The behaviour is comparable to how a virus spreads from one person
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A/B testing, commonly known as split testing, compares two or more versions of the same website or app to see which converts or performs better. Although the term (A/B testing) implies that the experiment compares two pages, it may really compare any number of pages. How Does A/B Testing Work? Choose the element of your
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Product packaging is all about how the product…
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