Search Engine Optimization

black hat SEO techniques

7 Risky Black Hat SEO Techniques to Avoid

In their attempts to improve their SEO and get a better rank, website owners sometimes employ certain practices that go against the terms of service of search engines. These techniques tend to backfire and cause your site to lose a good ranking position. For this reason, we suggest only using proven, white hat methods that will guarantee […]

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How to Determine Which Keywords Your Prospective Customers Use

How to Determine Which Keywords Your Customers Use

SEO and content are important aspects of inbound marketing. Keywords are at the heart of each of these compositions. However, a common question that pops out is, “How can you know people are using or looking for particular keywords?” There’s a wealth of blogs on SEO and keywords out there – but not much on

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How Does External and Internal Links Impact SEO?

SEO requires a thorough understanding of the difference between external and internal links and how to use this information to your advantage in your overall digital marketing strategy. Each sort of link has a place in a well-thought-out SEO strategy that aims to improve your search engine rankings. What’s the Difference Between External and Internal

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